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Why Use WordPress to Build a Website?

6 Powerful benefits of using WordPress for my website

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Why use WordPress to build a website? What’s the hype with WordPress? That’s the question on everybody’s lips these days. And bet that’s the question on your mind. Our default response is, “Why not?” However, before we dive into the details, let’s lay the foundation.

Why Use WordPress to Build a Website
Why Use WordPress to Build a Website? – Photo by WordPress from WordPress.org

In this digital age, building a website for your business is a lot easier. Yes, it’s not a daunting task. You don’t even need to be tech-savvy or learn a bunch of codes to figure this out. All you need is a good website builder like WordPress, and you can have your website up and running in no time. If you’ve been at a crossroads wondering, should I use WordPress to build my website? This is us saying “Yes”!

With a website builder, you can design your website without manual coding. It works with a simple drag-and-drop editor. WordPress website builder is a real favorite among beginners. If you are looking for an easy way to build and customize your website, WordPress is your sure bet. You can’t go wrong with this. 

So, back to the question; Why use WordPress to build a website when there are a bunch of other website builders? We will share all the reasons with you in this article. But first, let’s understand what a WordPress website builder is and how it works.


WordPress has been around since 2003, and it is the most popular website builder on the internet. According to research by W3Techs, WordPress powers 42.1% of all the websites on the internet. That’s approximately one-third of the web. That’s right! Two out of every four websites you visit are likely powered by WordPress. Even top-notch sites like Time Magazine, The New Yorker, Disney, Sony, Target, and New York Times. That’s how good this software is.

What exactly does WordPress do?  

WordPress is a tool you can use to create, design, edit and customize your website without writing a single coding. It has a massive system of themes, plugins, elements, and templates that makes the process a lot easier. With these robust features, you can create any type of website. All you need to do is choose your preferred plugin and drag them into the right position. Easy, right? 

The best part is you don’t need a web design or programmer to do all these. 

The benefits of using WordPress for my business

The benefits of using WordPress for my business – Photo by Souvik Banerjee on Unsplash

If you’re still wondering, why should I use WordPress to build my website? Is it because everyone is using it? Actually, it is more than that. There are many important reasons you should use WordPress. Here are some of the top benefits you would enjoy.

1. WordPress is Affordable

This is top on our list because your budget is the ultimate determinant of your choice of a website builder. Why use WordPress to build a website if there are other cheaper options? Well, there isn’t any cheaper option. If you are looking for something low-budget and affordable, WordPress is your best shot. Firstly, WordPress is free! Yes, while other website builders work with a subscription pricing model, WordPress software is absolutely free. All you need to spend your money on is your domain name and web hosting. This helps you save your money and spend less in the long term.

2. WordPress is Ease to Use

WordPress is easy to use and maintain. With its flexible and intuitive editing tool, you can make your website look and feel the way you want. You can add and edit web pages, blog posts, icons, colors, elements, and images with ease regardless of your level of web design experience. It reduces the time you would have spent coding and formatting. All you need is to move your mouse around and explore the drag-and-drop functionality. 

3. WordPress has Variety of Themes and Plugins 

WordPress has Variety of Themes and Plugins
WordPress has Variety of Themes and Plugins – Photo by Striving Blogger on Unsplash

On WordPress, there are many templates you can choose to design the structure and layout of your website. This way, you don’t have to build your website from scratch. You can easily edit and change your template at will to create your ideal brand image. WordPress themes are easy to customize because they have inbuilt option panels which allow you to edit the colors and background, upload your brand logo and create beautiful sliders. Both free and premium plugins are also available on WordPress. With these plugins, you can add advanced features like contact forms, analytics, and membership subscriptions to your website. 

4. WordPress has SEO Features

Still, wondering why use WordPress to build a website? If the first three reasons weren’t convincing enough, this will definitely turn things around.

With so many websites on the internet, making yours visible above the radar could be a challenge. Here is where WordPress comes in handy. This website builder helps you optimize your website’s pages to improve your visibility in search engines. I bet you’re wondering how WordPress does this. 

There is the deal. WordPress software was created using standard compliance high-quality code. It also produces semantic markup that makes it SEO-friendly. That is why WordPress sites rank high on Google and other search engines. In simple terms, Google and other search engines love WordPress, therefore, if you use WordPress to build your website, Google will love it. In addition, using other standard SEO guides will further optimize your site for visibility. 

5. WordPress has Responsive Options 

WordPress has Responsive Options
WordPress has Responsive Options – Photo by Firmbee.com on Unsplash

Mobile-friendly websites are the way to go because most people browse on their mobile devices. With this website builder, you can build a responsive website that is compatible with both computers and smartphones. So, no matter what device your prospects or clients are using, they can visit and navigate with ease regardless of the screen size. The user interface is automatically aligned with the device’s screen layout. 

6. WordPress is Safe and Secure

With WordPress, your website is safe and secure. Its security code is updated regularly to ensure that your installation is up to date. You can protect the data on your website from hacking or damage by using the WordPress backup plugin to automatically backup and store them safely. You can further secure your website by using a trusted web host, perform automatic security scanning and use strong passwords. 


With the points discussed in this article, you should surely have no doubt that WordPress is the best website builder for your site. You can also check it out for yourself and compare it with other website builders. If you need help using WordPress to create your website but are not sure where to start? Contact Iconic Digital World today to let the professionals handle your site and give the best possible and responsive design today. You can also check out our free website evaluation feature today.

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