WordPress training course outline
Setting Up a professional website
- Introduction to the different Platforms for Designing Websites.
- The basics of how websites work and how WordPress can help.
- Why WordPress? Introduction
- What is WordPress?
- com/WordPress.org
- Setting Up a professional website (WordPress.org)
- Installation on Local Host
- Installation on WordPress online
- One Click Installation
- Login
- Brief overview of admin panel
- Update General Settings; privacy, time, user profile
Content Management
- Website Content Development/Creation.
- How to publish posts, pages, images and video
- How to manage content in WordPress
- An explanation of content management in WordPress
- How to create professional looking pages and posts
- How to Set up Permalinks (the name of the page URL)
- Inserting and embedding media – images, video, audio
- Adding links to Pages, images, video, audio…etc
- How to create and arrange menus
- Delete pages/Blogs
Blogging
- Blogging
- Managing your posts (Creation, categories, scheduling, duplicating posts…etc)
- Comment moderation
- How to monitor and moderate comments
- How to stop spam
- How to add a newsletter
- Creating a community of followers
- Managing your followers
- Creating Followers
- Introduction to Campaigns and newsletters
- External Email Service providers (Mail Chimp, Gmail, Elastic Email and other SMTP)
Customization
- WordPress Themes and Customization.
- How to make your site look great with WordPress themes
- How to search, preview and install a new theme
- Theme Options/Customization/Tweaks
- Setting up static Home page and creating a Blog page to display all Posts (articles)
- Recommended themes
- WordPress Plugins …. adding functionality to your site with WordPress plugins
- Overview of plugins
- How to install plugins
- Recommended WordPress Plugins for all purposes including slideshow creation, social media integration, contact form insertion, etc.
- Widgets
- Widget areas (Sidebars, Headers, Footers and even Menu)
- How to use plugins and widgets to improve your website’s functionality
- Web Designing for Mobile Devices.
Search Engine Optimization (SEO)
- Search Engine optimization (SEO)
- How to make sure your website is optimized for Search Engines
- Use ‘pretty url’s’ that will improve ‘click through’ rates
- Tagging and categorizing your posts – how to do it and why it’s important
- How to add meta descriptions in your content to improve ranking
- Best practices when linking
- How to take advantage of the social web
- Sharing your content on other social networks
- Adding ‘Share’ buttons
- How to integrate your content with Twitter and Facebook and Auto-posting
- Custom Domain Name Registration and Web Hosting.
Security & Backup
- Security
- How to make sure your WordPress website is secure
- Introduction to https, ssl, etc
- How to back up your WordPress website
- Getting Creative…Creating Custom Layouts
- Professional tricks and Tips for creating sites like a Pro! (You may not read this anywhere online)
- Creating your own Themes without writing a code!